Skip to Navigation | Skip to Content | Leap to Bottom

Political Billboards Now Scanning Your Face to Analyze Your Reaction – Seriously | The Free Thought Project

12.11.15

Political Billboards Now Scanning Your Face to Analyze Your Reaction – Seriously | The Free Thought Project: David Plouffe, President Obama’s former campaign manager, said the tools “would be new ground for political campaigns.”

Mr. Plouffe added: “The richness of this data compared to what is gathered today in testing ads or evaluating speeches and debates, which is the trusty old dial test and primitive qualitative methods, is hard to comprehend. It gets more to emotion, intensity and a more complex understanding of how people are reacting.”

But “the horrendous dial ratings on the bottom of televised presidential debates,” he said, referring to the real-time reactions of undecided voters shown on the television screen, “may now be replaced with the only thing worse: sweat, eye and cardiac monitoring measurements of key voter segments.”


Read the full article … 

Dispatch: Aboriginal Press Media Group  |   Permalink  |   [12.11.15]  |   0 comments

3734552759948406626

»  {Newer-Posts} {Older-Posts}  «

0 Comments:

Post a Comment


Links to this posting:

Create a Link


 / 12.11.15 / 2015/11/#3734552759948406626




Aboriginal News Group

Contributing Editors, International Correspondents & Affiliates




This is an Ad-Free Newswire


#ReportHate
============
Southern Poverty Law Center


This site uses the Blogspot Platform



Impressum

Inteligenta Indigena Novajoservo™ (IIN) is maintained by the Aboriginal Press News Service™ (APNS) a subset of the Aboriginal News Group™ (ANG). All material provided here is for informational purposes only, including all original editorials, news items and related post images, is published under a CC: Attribution-Noncommercial 3.0 license (unless otherwise stated) and/or 'Fair Use', via section 107 of the US Copyright Law). This publication is autonomous; stateless and non-partisan. We refuse to accept paid advertising, swag, or monetary donations and assume no liability for the content and/or hyperlinked data of any other referenced website. The APNS-ANG and its affiliate orgs do not advocate, encourage or condone any type/form of illegal and/or violent behaviour.